Jeff Marek wants Canucks to do something for their fans regarding tickets, but there's a major catch

The Canucks are staring down a lengthy rebuild after finishing dead last in the league this past season at 25-49-8, and the question of what fans get in return for sticking around through the pain is starting to bubble up around the hockey media landscape.

On a recent episode of Sekeres and Price, Marek didn't hold back on what he thinks the organization owes the people still buying tickets.

Marek's argument is pretty simple on its face.

If a franchise is openly asking fans to sit through a multi-year teardown, cutting the cost of admission is one tangible way to acknowledge that sacrifice.

It's a gesture that says the front office understands what it's asking of the fan base, rather than just expecting people to keep showing up and paying full freight for a team that isn't built to win right now.

The panel didn't stop there though, and things got more complicated once the business side of the league came into the conversation.

Ticket revenue directly feeds the NHL's shared revenue pool with players, which means lowering prices isn't just a hit to ownership's bottom line.

It can ripple into the salary cap calculation and player compensation across the entire league, and that's exactly why teams almost never actually do this during a rebuild, even when the product on the ice clearly doesn't match what fans are paying.

Vancouver hasn't given any indication it plans to cut prices anytime soon.

Still, with a rebuild that has no clear finish line yet, the pressure from a frustrated fan base isn't going away.

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